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You are here: Home -> Mobiles -> SMS -> SMS influence on Industry Sectors SMS in the Press Gain New Readers Through Mobile-Phone Services - Sep 23 2003 There were an estimated 6,700 new newspaper subscriptions via mobile phones from August 1999 through July 2003, reports Steve Outing in E-Media Tidbits: "At least some newspapers finally seem to be getting the message that they have to adapt to the behavior of their readers -- if not of their current ones, then at least their future readers (if they want to have any) -- and try some really new ideas". More information about newspapers' mobile strategies and the conference is available from WAN's website . Financial Times Launches SMS News Alert Service - Sep 12 2003 The Financial Times is offering a wide range of content tailored for mobile phones and PDAs. Users can receive texts updating them on the latest political events, business news, or share price movements.
Dear Sports Abby - Sep 4 2003 Writing about the secret of their own success, The Daily Telegraph describes what makes them so successful. One of the special features mentioned is their weekendís interactive sport section, which gives fans the option to send in questions by text messages and email to their expert team of reporters -- who will then reply to those messages in The Daily Telegraph. |
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